We can all agree that word-of-mouth is one of the strongest marketing tools for selling vehicles. Per an online survey on Nielsen.com, who have been providing businesses like yours around the world with critical insight into consumer behavior for the past 100 years, states that 84% of consumers view word-of-mouth recommendations from friends and family as the most trustworthy. And according to NADA (The National Automobile Dealers Association), referrals are 4x more likely to purchase than a web lead and they have a 61% Closing Rate. Now, a lot of sales teams like to send out "Thank You" letters and emails. This form of gratitude is attractive to a dealership as it is inexpensive and quick. It isn't however attractive to the client as it lacks a personal feel since the letter comes across a bit 'cookie-cutterish' no matter how well it is structured. It is important to grab your client's attention right away and make them feel TRULY appreciated. You need to EARN those referrals from your clients. The days of sending a thank you card, offering a free oil change, or "enter a chance to win $500 gift card" if they send in a referral are over. WE NEED TO GET THEIR ATTENTION IN AN IMPACTFUL WAY! Consider offering your clients our personalized novelty license plate gift. After you have closed a sale and your customer has left your dealership in the car of their dreams, we will send them an attractive 6"x12" aluminum novelty license plate that features their name, the logo of the vehicle make that they purchased, and the logo of your dealership. Along with this novelty plate we will send an attractive letter on linen paper that features their name, year make and model of their purchase as well as three perforated contact/referral cards that they can tear out and hand to family and friends. The following image highlights all of the personalized sections of the letterhead that that we send out along with the personalized novelty plate to your client via the United States Postal Service - First Class Mail. The ordering process is as simple as typing in the requested information, and most orders will ship out during the next business day. And shipping is free. With a price of only $14.99, this is a no-brainer. Your customer will be more than happy to install this plate on the front of their new vehicle giving your dealership a constant marketing touch point where ever they go. This plate also gives your dealership brand recognition as the vehicle manufacturer's logo is prominently placed. To get started, simply click the link below for all of the vehicle manufacturer plates we currently offer. MANUFACTURER NOVELTY PLATES Watch the video below for a quick 'how-to' instruction on filling out the order form if you get stuck. https://www.youtube.com/watch?v=NsFB-DcAzkA